Gigi Chang Senior Product Designer

Esports & Web3

ZenSportsia

World-building for an esports and NFT community.

ZenSports Play hosted weekly free-to-enter esports tournaments and launched ZenSportsia, a 10,000-piece NFT collection of future athletes set in the year 2138.

I created the tournament key art, prize-pool announcements, whitelist explainers, and mint promotions for Twitter, Discord, and Twitch, giving a crypto-native audience a look that felt like a game, not a bank.

Channels
Twitter / X, Discord, Twitch
Formats
16:9 key art, 1:1 social carousels
Highlights
Axie Battle of the Guilds, Splinterlands $10K Invitational, Skyweaver Kickoff Cup
ZenSportsia: prize
ZenSportsia: mint
ZenSportsia: splinter
ZenSportsia: skyweaver
ZenSportsia: axie1
ZenSportsia: axie2
ZenSportsia: wlcover
ZenSportsia design screen

Original design files

ZenSportsia

Tournament key art, prize-pool and mint announcements, and the whitelist explainer carousel.

ZenSportsia: axie3
ZenSportsia design screen
ZenSportsia design screen

Let’s launch something

Need campaign creative that ships fast and still looks considered?

I can take a campaign from concept to every size and channel: social, display, email, landing pages, and the deck you’ll pitch it with.

Email me LinkedIn