RefluxRaft

RefluxRaft is a natural reflux remedy created by two ENT physicians. The brand needed marketing that feels as credible as a clinic and as friendly as a wellness brand.

I designed its lifecycle email program (launch, last chance, non-purchaser win-back, restock, and seasonal stories), Amazon-style product listing images, and a clinical e-book that helps healthcare professionals recommend the product with confidence.

Scope

Email marketing, Amazon listing images, clinical e-book, brand deck

Audience

Consumers and clinicians

Highlights

“Beat the Heat. Beat the Heartburn.” launch; Sea Otter Awareness Week cause campaign