Insurance · Content Hub

Amica

One home for helpful content across auto, home, and life.

Amica Insurance wanted a new destination where consumers could find helpful content for all three product lines in one place, built to support its media campaigns and drive lead conversion.

I designed the content hub from style tile to UI, organizing articles around life moments (apartment living, home ownership, car ownership, growing families, retirement) so readers find what they need on any device and move naturally toward a conversation with Amica.

Scope
Style tile, UX, UI, graphic design
Platform
Responsive web
Goal
Content that turns readers into leads

Original design files

Amica · Content hub

Full-length desktop designs: the content hub homepage and a life-moment article page.

Let’s build your site

Need a website that makes the right first impression?

From brand direction and style tiles to responsive layouts and clean developer hand-off, I design sites that look sharp, read clearly, and move visitors to act.